We blend strategic thinking with inspired design to create wildly artful brands that connect with your dream customer.

Here at Solstice, we know that your brand is the most valuable asset you own. It is the way you show up in the world, the story you tell at a glance, and the channel through which people connect with you, instantly.

Every single visual touchpoint you have should perfectly reflect your values and resonate with your ideal audience and customer.

We can help.

Meet Suzanne:

Founder and Creative Lead; Suzanne Pilcher has spent over a decade in the industry, constantly refining her eye for design, learning and nurturing behaviours that promote creative thinking and mastering the technical skills required to bring your brand to life through thoughtful design and engaging content that connects with the right people.

Don’t let your lack of clarity and confidence in your brand keep you from creating a business that truly lights you up and allows your days to start looking like your daydreams.

INTRODUCING:

The DIY Brand Blueprint

This course is for makers and small business owners with 10 year dreams on year 1 budgets. For my fellow dreamers and doers who appreciate good branding and design, but don’t quite have the budget yet to be able to invest in working 1:1 to have your brand created for you, or feel absolutely daunted by the task of crafting your brand by yourself with only the internet-at-large to guide you. Let me help you escape the noise.

In this course, I will:

Teach you the thought process and framework that underpins truly effective branding
Walk you through the exact steps to create your own premium DIY brand using easily-accessible online tools
Provide guidance on how to create something that you are genuinely proud of and that is cohesive and beautiful and supports your business goals over the long-term.

By the end of this program you’ll know exactly how to:

Clearly articulate who you are, what you do and who you do it for
Create a logo and full brand visual identity that instantly connects with your people and magnetises your dream customer to your business
Develop a brand voice + visual content guide that will act as a container for your creativity and keep your brand consistent as you grow and evolve over time
Implement your branding flawlessly across all of your touchpoints to create a seamless experience for your audience, building trust and recognition and ultimately allowing your business to support your own goals as a human being

I'M READY TO JOIN

What’s Inside?

MODULE 01: BRAND FOUNDATIONS

(5 Video Lessons + 57 Page Course Workbook)

A series of in-depth video lessons with accompanying workbook to teach you the most effective branding strategy and framework that will seamlessly guide you into a deep understanding of yourself, your people, and how to connect with those people.

MODULE 02: BRAND TANGIBLES

(5 Video Lessons + 57 Page Course Workbook)

This module is where creativity meets strategy. In these comprehensive lessons, we dive deep into the art of crafting a compelling visual and verbal identity for your brand. From creating a captivating logo, selecting the perfect colour palette, curating a font suite, to shaping a brand story, defining your unique tone of voice + more– this module equips you with the tools to narrate your brand's story with authenticity.

MODULE 03: BRAND IMPLEMENTATION

(5 Video Lessons + 57 Page Course Workbook)

In the final module you will learn how to take your brand from idea into an ongoing reality. You will learn the art of rolling out your new brand elements across digital and physical touchpoints with cohesion and consistency, ensuring your efforts translate into tangible, impactful results. Get ready to witness the power of a well-executed brand that stands the test of time.